Our Commitment to Transparency
At Bla Bla Bla Studios (operated by Equinox Digital Entertainment Ltd.), we believe in complete transparency about how our business operates and how we earn revenue. This disclosure explains our advertising relationships, affiliate partnerships, and how they may influence the content you see on our website.
How We Generate Revenue
Affiliate Marketing
What Are Affiliate Links?
When you click on certain casino links on our website and subsequently register or make a deposit, we may receive a commission from that casino operator. This is a standard practice across the gaming industry and helps us maintain our operations while providing free content to our readers.
How We Mark Affiliate Links:
- All affiliate links are clearly marked with labels such as “Affiliate Link,” “Sponsored,” or similar indicators
- Promotional content is distinctly labeled as “Advertisement” or “Sponsored Content”
- We maintain visual consistency in our labeling to ensure you always know when content may generate revenue for us
Sponsored Content & Partnerships
Paid Reviews and Content:
Occasionally, we may publish sponsored content or accept payment for creating specific reviews or articles. When this occurs:
- All sponsored content is clearly marked as “Sponsored,” “Paid Partnership,” or “Advertisement”
- We maintain our editorial standards even for paid content
- Sponsored content does not receive artificially inflated ratings
- We reserve the right to refuse sponsorship requests that conflict with our values
Long-term Partnerships:
We may enter into longer-term partnership agreements with select casino operators. These relationships:
- Do not guarantee positive reviews or favorable coverage
- Are disclosed on relevant pages and in our general disclosures
- Are subject to the same editorial standards as all our content
Our Editorial Independence Policy
What Affiliate Relationships DON’T Influence
Editorial Integrity: Our review scores, ratings, and recommendations are determined solely by our testing methodology and editorial standards. Commission rates never influence:
- Final casino ratings or scores
- Ranking positions in our lists and comparisons
- Critical feedback or negative reviews
- Safety warnings or red flag notifications
Review Process: All casinos undergo the same rigorous 30-45 day review process regardless of potential affiliate earnings. We test every casino with our own money and evaluate them using identical criteria.
What We Will NOT Do
- Promote unsafe or unlicensed casinos regardless of commission potential
- Hide or remove negative reviews based on affiliate pressure
- Inflate ratings for higher-paying partners
- Accept payment for guaranteed positive reviews
- Misrepresent our experiences with any casino platform
Types of Advertising on Our Site
Direct Casino Advertisements
Banner Ads and Display Advertising:
We may display banner advertisements, promotional graphics, or other visual advertisements from casino operators. These are clearly distinguishable from our editorial content through:
- Visual design differences from our standard content
- Clear “Advertisement” labeling
- Separate positioning from review content
Affiliate Link Integration
Within Editorial Content:
Affiliate links may appear within our reviews and articles as natural recommendations. These links:
- Are relevant to the content being discussed
- Lead to casinos we have actually reviewed and tested
- Are marked appropriately to indicate their affiliate nature
- Provide value to readers regardless of our commission
Email and Newsletter Marketing
Promotional Communications:
Our email newsletters may contain affiliate links and promotional content. All such content is:
- Clearly labeled as promotional material
- Separated from editorial recommendations
- Subject to unsubscribe options and Canadian anti-spam compliance
Geographic and Legal Considerations
Canadian Focus
Our advertising and affiliate relationships prioritize casinos that:
- Accept Canadian players legally
- Offer Canadian dollar banking options
- Comply with applicable Canadian gambling regulations
- Provide customer support suitable for Canadian players
Regulatory Compliance
All our advertising practices comply with:
- Canadian Competition Act requirements
- Provincial gambling advertising regulations
- Industry best practices for affiliate marketing disclosure
- International standards for advertising transparency
Reader Rights and Feedback
Your Right to Know
You have the right to:
- Clear identification of all affiliate and advertising relationships
- Unbiased reviews regardless of commercial relationships
- Contact us with questions about specific partnerships or advertising
- Provide feedback on our disclosure practices
Contact Information for Advertising Inquiries
Business Address:
Equinox Digital Entertainment Ltd.
111 Peter St, Suite 902
Toronto, ON M5V 2H1, Canada
Phone: +1 416-800-3812
Email: [email protected]
Updates to This Policy
Policy Maintenance
We regularly review and update this advertising disclosure to ensure:
- Compliance with changing regulations
- Transparency about new partnership types
- Clear communication of our practices
- Alignment with industry best practices
Last Updated: September 1, 2025
Next Review Date: March 1, 2026
Notification of Changes
Significant changes to this disclosure policy will be communicated through:
- Prominent website notifications
- Email newsletter announcements
- Updated timestamps on this page
- Social media notifications where appropriate
Questions or Concerns?
If you have questions about our advertising practices, specific partnerships, or this disclosure policy, please don’t hesitate to contact us. We’re committed to maintaining your trust through complete transparency about our business operations.
Remember: Our goal is to help you find safe, enjoyable online casinos. While affiliate commissions help us maintain operations, they never compromise our commitment to honest, thorough reviews that serve your interests first.
This disclosure is provided in compliance with Canadian advertising standards and international best practices for affiliate marketing transparency.